proof media
Visual identity and website for a new-era media agency
A bold and forward-looking identity for a next-generation media agency. Proof Media is a new kind of creative company that combines strategy, storytelling, and production into one agile approach. Their promise is clear: We turn brands into (new) media brands. We created a visual identity that reflects their ambitious and progressive mindset. The brand was built on strong typography, bold colors, and a clear structure designed to stand the test of time while remaining adaptable across formats.
challenge
Building a distinctive and modern identity
Proof Media was born from a desire to rethink what a media agency can be. It is not just an advertising agency or a production company, but a hybrid player that lives and breathes media.
Our goal was to create a visual identity that mirrors their bold and forward-thinking approach, setting them apart from competitors. The brand needed to look and feel like Proof Media itself: innovative, creative, approachable, and credible.
solution
A confident visual system for every channel
We started with the logo, combining two contrasting typographic styles. A solid, impactful font meets a lighter italic typeface, expressing Proof’s ability to move effortlessly between creativity and structure.
The visual identity is driven by a striking color palette: vibrant violet, fresh green, and energetic red create contrast and memorability across every touchpoint. We also designed business cards, social media templates, and a PowerPoint presentation system that all reflect a consistent and recognizable look.
The project was completed with a modern, informative website that showcases Proof’s services and work in a clear and dynamic way. At its core, the brand was designed to leave a lasting impression and evolve with time, just like the content Proof creates.
results
A cohesive identity with real impact
The outcome is a visually bold and instantly recognizable brand identity that reflects Proof Media’s ambitious and modern take on the media industry. Typography, color palette, and graphic expression come together to form a clear and memorable visual language that communicates creativity, precision, and new thinking. The website brings all elements into one dynamic system that works seamlessly across channels, supporting both brand growth and commercial goals.
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